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Phygital: 3 major advantages for the customer experience

Phygital: 3 major advantages for the customer experience 1024 773 DJM digital
For the past few years, a new trend has been making its way into the heart of retailers’ strategies. read more

Smart data for customer hyper-personalisation

Smart data for customer hyper-personalisation 1024 773 DJM digital
It’s what everyone’s talking about: the hyper-personalisation of the customer journey. Thanks to predictive technologies and artificial intelligence, this concept has continued to grow and to establish itself as the new Holy Grail. read more