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Discover the latest news and events from DJM digital. We also share the latest news from the digital world as a whole.

Smart data
Smart data for customer hyper-personalisation 768 578 DJM digital

Smart data for customer hyper-personalisation

It’s what everyone’s talking about: the hyper-personalisation of the customer journey. Thanks to predictive technologies and artificial intelligence, this concept has continued to grow and to establish itself as the new Holy Grail.

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