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Prepare for the festive season 2023: Retail expertise and trends

Discover the marketing trends to adopt on your eshop to maximise your sales at the end of 2023.

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Cross-channel selling to boost your ROI

Cross-channel selling offers an integrated approach, enabling companies to reach their customers at every stage of their journey, whatever channel they use.

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Become a lead generation expert on TikTok

Did you know? TikTok has twice the engagement rate of Facebook and Instagram!

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Should TikTok be part of your digital marketing strategy?

TikTok has taken the world by storm in recent years. With over 1 billion monthly active users worldwide, TikTok has become one of the most popular social networks for consumers. But is it relevant for all businesses?

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UGC: your marketing strategy's secret weapon for improving customer engagement and boosting sales!

In a world where consumers are increasingly aware of their purchasing power, UGC could become a powerful engine for boosting your visibility and boosting your sales.

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Trends not to be missed for a successful digital strategy in 2023

At DJM, we have identified four major trends to keep an eye on in 2023, as they will continue to grow in importance. As each year brings its own innovations, it's not always easy to keep abreast of the latest marketing trends.

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Social commerce and live shopping: developments and benefits

What does the future hold for social commerce and live shopping in Europe? Let's decipher the evolution and advantages of these trends, which represent commercial levers that should not be overlooked.

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E-commerce: increase your leads by directly targeting silver surfers!

Who are silver surfers and why should you take an interest in them to increase your e-commerce leads? These are just some of the questions we've answered in our article!

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What is the real function of hashtags?

Instagram's CEO claims that hashtags don't increase your reach, but rather help the algorithm to categorise all the content created on the platform. Is this true? DJM lifts the veil on the question in this new blog post.

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5 e-marketing campaigns that made an impact in 2021

Seasonal marketing consists of creating campaigns for the major events of the year. Discover 5 original e-marketing campaigns for 2021.

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How to tame the algorithms of social networks

Increase the reach of your publications on social networks by learning to tame the algorithms!

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Visual identity: aligning your social networks

Perfect your brand image and create a solid visual identity. Our experts advise you on how to implement a successful omnichannel approach.

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