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E-commerce

Programmatic SEO

Programmatic SEO: a strategic approach for 2025

Optimise your communications with RCS: interactive, engaging messages accessible on Android and iPhone.

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Prepare for the end of the year and look ahead to 2025: trends and advice

Discover the marketing trends to adopt on your eshop to maximise your sales at the end of 2023.

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How to manage the peak traffic on your site during sales?

Prepare for a major traffic spike on your e-shop during the sales: our guide reveals all the tips to optimize your site and avoid a crash.

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Prepare for the festive season 2023: Retail expertise and trends

Discover the marketing trends to adopt on your eshop to maximise your sales at the end of 2023.

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Mobile applications: growth tactics for your e-commerce business

Discover the essential tactics for making your mobile application a key growth driver for your e-commerce business. Don't miss this strategic opportunity to maximise your conversions!

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Customer acquisition through voice search: how to benefit from v-commerce?

What if the purchasing process became instantaneous thanks to the power of the voice? Voice Commerce, or V-commerce, encompasses the customer's purchasing journey via connected speakers or voice commands on smartphones. How can you exploit this new channel to maximise conversions? We explain!

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Sending transactional e-mails: Hidden performance levers

What marketing solution can help you generate your customers' trust simply, efficiently and without requiring a lot of long-term resources? Transactional email! It represents an important opportunity to foster your customers' trust, highlight your brand identity, unite your community and become a commercial tool for cross-selling and up-selling.

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Cross-channel selling to boost your ROI

Cross-channel selling offers an integrated approach, enabling companies to reach their customers at every stage of their journey, whatever channel they use.

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How can a product feed help you dominate the online market?

If you're looking to improve the management of your online business, it's time to consider using a product feed! It can help you reach a wider audience by publishing your products on hundreds of online sales channels, centralise your orders, synchronise your stocks in real time, automate your SEA campaigns and much more!

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Social commerce and live shopping: developments and benefits

What does the future hold for social commerce and live shopping in Europe? Let's decipher the evolution and advantages of these trends, which represent commercial levers that should not be overlooked.

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E-commerce: increase your leads by directly targeting silver surfers!

Who are silver surfers and why should you take an interest in them to increase your e-commerce leads? These are just some of the questions we've answered in our article!

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FAQ: The 5 most frequently asked questions about eShops

Developing an eShop can be complex. We have selected the most frequently asked questions and answered them in this article.

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